Create an effective marketing strategy by targeted market research into:
- Product positioning and messaging
- Instructive concepts for assisting sales teams and marketing campaigns
- New product research
- Identification of distribution targets
- Who are the key decision makers you should be targeting?
- Properly identify your target market to sell effectively – is your product designed for income or wealth creation, is it best distributed to wholesale super funds, platforms, private banks or many segments?
- What does the end investor look like?
- Research insights for strategy, brand, brand extension, new product development and web site usability