Financial Marketing Strategy & Market Research

Create an effective marketing strategy by targeted market research into:

  • Product positioning and messaging
  • Instructive concepts for assisting sales teams and marketing campaigns
  • New product research
  • Identification of distribution targets
  • Who are the key decision makers you should be targeting?
  • Properly identify your target market to sell effectively – is your product designed for income or wealth creation, is it best distributed to wholesale super funds, platforms, private banks or many segments?
  • What does the end investor look like?
  • Research insights for strategy, brand, brand extension, new product development and web site usability

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